Content Types

Your customers might not like chocolate.

You can make the richest chocolate cupcake imaginable, but it won't appeal to customers who don't like chocolate. It's important to choose the content type that communicates your message in the best way for your target audience.


Look at the descriptions below or contact me to discuss your specific content needs. I have experience in many content types, and I'm constantly gaining new experience in other areas. So, if you're interested in a content type that isn't listed below, let's talk about it.



Websites large and small need coherent structure and clean word usage. I can help polish an existing site or create a new site from the ground up.


Marketing collateral

Brochures, newsletters, business cards, stationery... these are the face of your company. I'll make sure all your marketing materials look professional and project the image you want.


Technical content

When I approach a new program, I am able to dig into the technical details without losing sight of the end users and their key tasks. This shifting from zoom to wide angle and back again allows me to understand concepts and then break them down in a way that makes sense to the audience.


Educational and training materials

Instructor-led courses and self-study programs each require materials that are easy to understand. The delivery method should enhance the information and help the audience learn quickly and effectively. I have experience with content for adults in school, at work, and at home.


Multimedia projects

Animation and sounds can help engage your audience. Creating and polishing content for multimedia projects requires someone with a detail-oriented mindset who can also see how all the pieces come together into a whole. My big-picture vision and detail-oriented focus help me work on the details in the context of the whole.


Translated content

Through studying Japanese and French in addition to teaching English to Japanese students, I've learned to decipher translated English and understand the intended meaning.


Who is NWxNE?

NorthWest by NorthEastTM is the professional face of Trelawney Goodell Fulton, a content guru with 15 years experience providing editing, writing, and content management services for technical, marketing, educational, multimedia, and web content. 


Content management


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